Under the Influence with Terry O'Reilly
Under the Influence with Terry O'Reilly
Episodes
Under the Influence with Terry O'Reilly
Episodes of Under the Influence
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Mark has produced nine albums for Ringo. Before that, he was part of the Hudson Brothers. They had hit songs and the Hudson Brothers Razzle Dazzle TV show made them teen idols in the 70s. Mark is a huge Beatles fan and collector - and has spent
Companies are spending big bucks advertising weight-loss drugs like Ozempic and Rybelsus. This week, we’re dropping an episode of Brian Goldman’s White Coat, Black Art podcast into our feed.We thought you might find the topic interesting. In Ca
Mark Hamill not only owns collectibles, he is a collectible. Mark talks to us about his first blush with the Beatles, how he began collecting Beatles memorabilia, that time he met George Harrison on a plane, and whether or not he let his kids p
In this interview, Max talks about his favourite Beatle albums, Ringo’s profound influence on rock drummers, and what happened onstage at a Springsteen concert the night Lennon was murdered. Hosted on Acast. See acast.com/privacy for more infor
Tom Halley was one of the brilliant animators on Yellow Submarine. The film is considered one of the most inventive animated films of all time. In this interview with the late animator, he tells us how he came to be involved, how they all manag
With the Paris Olympics in motion, it is a good time to revisit this episode from our archives.From the first ad at the first Olympics in 1896, to the hundreds of millions spent on today's advertising contracts, sponsorship money has always bee
David Sheff conducted the last major interview with John Lennon. Just as Double Fantasy was being released, Sheff interviewed John & Yoko for Playboy magazine. It was the famous interview where Lennon went through the Beatles catalogue song-by-
I did a lot of commercials with Bob Newhart in the late 90s. He was one-in-a-million, a joy to work with, and he will be missed. And I want to tell you a very funny story that happened as a result of those commercials. Hosted on Acast. See acas
Astrid Kirchherr holds a special place in the history of the Beatles. She took the famous Hamburg-era photos of the Beatles in their formative years, she inspired their “moptop” hairstyle, and she happened to fall in love with Stuart Sutcliffe,
Trailer
Join Terry O’Reilly for a brand new Beatles series, where he interviews celebrities and collectors on their love of the Fab Four. Hosted on Acast. See acast.com/privacy for more information.
This week, we answer listener questions.We’ll talk about how bands create theme songs for TV shows and how much they get paid. We’ll go back in time and talk about that flirtatious couple from that famous Nescafe TV campaign. And we’ll explore
This week, it’s our annual Brand Envy episode. Every year, I list four brands I’ve admired from a distance. We’ll talk about a classic board game created by a Canadian couple. An ice cream chain founded by another Canadian. An iconic lighter th
Every company dreams of doubling its profit. It’s almost impossible to do. Yet, some companies do it by tweaking one tiny thing. We’ll talk about an industry that put three words on their packaging that doubled their profit. A company that crea
This week, we shoot for the moon. Now that commercialized space travel has arrived, the world of marketing is setting its sights on the stars. We’ll talk about ads on rocket ships, ads on spacesuits, and television commercials filmed on the Int
Occasionally, an old advertising campaign is brought back from the dead. Even if it has been off the air for decades. This week, we’ll discuss a recurring Coke commercial that has been called the most popular ad of all time. A much-loved beer c
This week it’s our annual Bookmarks episode.We read a lot of books to research Under The Influence. But there’s never enough room to include all the great stories we find.So this episode is dedicated to those great stories that didn’t fit into
Under the Influence fans know that at the very end of each episode there’s a Fun Fact – an interesting little tidbit related to the show. Well, this year we’re asking you, our listeners, to record that Fun Fact. All you need is a phone or compu
This week, we go back in advertising history and take a look at the ads and commercials that could never, ever, EVER run today. They are either so politically incorrect, so sexist, or so inappropriate, you won’t believe your ears. From doctors
Almost every movie and television show needs cars, and auto companies are happy to supply them – because it helps sell a lot of cars. We’ll look back at James Bond and Starsky & Hutch, and explore auto partnerships with movie franchises like Tr
Take a walk down any busy main street, and you’ll probably see one of the oldest forms of advertising: The sandwich board. They have been around for over 200 years. Cities try and ban them.Storekeepers love them. They can make you smile.They ca
Customers often lie to companies in surveys, polls and focus groups. Yet advertisers rely on that flawed and false feedback to market brands and create advertising campaigns. So what are advertisers to do? One solution is Google. What we type i
80% of all advertising is ignored. That’s why some advertisers employ cheeky advertising. It’s usually bold – outrageous – and sometimes even rude – but always with a playful undertone. We’ll talk about a fruit company that printed an open lett
Most tourism marketing aims at the largest audience possible. This week, we look at a sub-category aimed at the smallest audience possible: Billionaire Tourism. The super wealthy get bored easily. That means luxury tour planners dream up extrem
There are some time-honored honorifics in the world of marketing. “Honorifics” are titles like Mr., Mrs., Doctor, Captain or Colonel. Like Colonel Sanders, Dr. Scholl’s, Mr. Clean and Mrs. Butterworth’s. They’re usually leaders in their catego
Arkells is a band that likes to have fun.They are also a very smart band that understands the critical mix of artistry and marketing in a competitive industry. Frontman Max Kerman tells Terry the inventive ways they market their music, the crea
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