156. From Fire Pits to Gather Grills: The Evolution of a Pandemic-Inspired Business

156. From Fire Pits to Gather Grills: The Evolution of a Pandemic-Inspired Business

Released Saturday, 7th September 2024
Good episode? Give it some love!
156. From Fire Pits to Gather Grills: The Evolution of a Pandemic-Inspired Business

156. From Fire Pits to Gather Grills: The Evolution of a Pandemic-Inspired Business

156. From Fire Pits to Gather Grills: The Evolution of a Pandemic-Inspired Business

156. From Fire Pits to Gather Grills: The Evolution of a Pandemic-Inspired Business

Saturday, 7th September 2024
Good episode? Give it some love!
Rate Episode

Join the Marketing Mad Men as they dive into the entrepreneurial journey of Jed Strange, founder of Gather Grills. Discover how a pandemic hobby turned into a thriving business, the challenges of raising investment, and the strategic marketing plans that are setting Gather Grills apart in a crowded market.

https://www.nick-constantino.com/from-fire-pits-to-gather-grills/

Key Takeaways:

  1. Origin Story: How Gather Grills was born from a pandemic hobby.
  2. Investment Journey: The importance of involving investors early and lessons from Kickstarter campaigns.
  3. Marketing Insights: Strategies for content creation, influencer partnerships, and building a strong brand presence.
  4. Product Development: The iterative process of creating a unique grill and plans for a smaller, portable version.
  5. Business Scalability: Exploring potential verticals and the balance between profit margins and volume.

Gather Grills, Jed Strange, entrepreneurial journey, pandemic business, grilling culture, investment, Kickstarter, marketing strategy, direct-to-consumer, product development

patreon.com/TheMarketingMadMen: https://www.nick-constantino.com/

See omnystudio.com/listener for privacy information.

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