Sign up for our free 7 day "Creator Blueprint" email course!

In today’s episode of The HeyCreator Show, Matt Ragland (⁠@mattragland⁠) is joined by John Meese to walk through his Serve Call framework from his new book, Serve to Sell.

Selling high-ticket offers (like 1-1 coaching, cohort courses or mastermind memberships) can feel like a numbers game — hopping on one sales call after another in hopes of landing a yes.

What John teaches is a reframe for these calls. You’re not selling, you’re serving.

Grab a copy of Serve to Sell here (or click this link and get it for free!)

(0:00) — Intro

(2:45) — Real-life examples of the Serve To Sell framework

(12:30) — What do you call a sales call where you don’t get the sale?

(19:54) — The Six R’s of a Serve Call

(40:50) — Creator Advice with John Meese

Connect with us:

Join the HeyCreator Community 

Submit a question to Creator Advice

Use Automatic Evergreen to send profitable newsletters on autopilot