0:48

Welcome everyone ! Currently

0:51

celebrating 39 years

0:53

in business, Si lverlining Furniture

0:55

is far more than a custom

0:57

furniture maker . Its team

0:59

of more than 60 craftspeople is

1:01

actually better described as a

1:04

team of magicians , because

1:06

time and time again , they make the

1:08

seemingly impossible possible . From

1:11

super yacht owners to celebrities

1:13

like Madonna , kevin Costner

1:15

and the late David Bowie , Silverlining

1:18

Furniture's clients come from around the

1:20

world to its UK studio

1:22

knowing that they can and will get

1:24

extraordinary , exceptional creations

1:26

. As a matter of fact , some

1:28

of the toughest , most far-fetched

1:31

requests have been met , with everything

1:33

from custom colors to finishes

1:35

and treatments that only a few people

1:38

in the world are actually capable of

1:40

creating . Mark Bonington

1:42

, the company founder , joins us on the

1:44

podcast today to talk more

1:46

about how his team works . We'll

1:48

cover how , together , they combine

1:50

time-honored hand craftsmanship

1:53

with cutting-edge technology like

1:55

3D printing , and how the in-house

1:57

research and development department plays

1:59

a significant role , including in

2:01

sourcing the increasingly important

2:04

sustainable materials that

2:06

the designers and , of course , clients want

2:08

. So , mark , welcome to Megayacht

2:10

Newsradio .

2:12

Good morning , Diane . Thank you for asking me

2:14

to be part of this podcast

2:16

.

2:19

It's a pleasure to have you , so

2:21

I always like to start with

2:23

how people got in yawning

2:26

, because there's usually a great story

2:28

, and I know you've got a pretty interesting

2:30

backstory , particularly

2:32

with what your family has

2:34

been involved in for many , many

2:36

years . So why don't you share

2:38

how your interest in design

2:41

and how your interest in yachting both started

2:44

?

2:45

well , thank you , I think . I think the first thing is

2:47

, I mean , I , our family , I came

2:49

from a seventh generation family

2:52

. We had a brewing business in

2:54

the UK making beer and

2:56

for one reason or not , I didn't go into

2:58

the business , although the business is not going

3:00

anymore , but I think for me , in furniture

3:03

making it was definitely a case

3:05

of nature and nurture and

3:07

an interest from a very young age . I

3:09

mean , both my maternal and paternal

3:11

great grandfathers , who were very

3:13

successful businessmen , were patrons

3:16

of the arts . On my mother's

3:18

side he had the biggest collection

3:20

of pre-raphaelite pictures of anyone

3:22

in the world because

3:25

he was a very successful banker , and my great-grandfather

3:28

, great-grand great-grandfather . On my father's

3:30

side he was a supporter of the arts

3:33

and crafts movement and in fact , his house

3:35

that he built on the back of being a successful

3:37

businessman was a showcase for

3:40

a guild called the new century guild

3:42

, which was a guild set up in 1882

3:45

by artists who thought

3:47

, post the industrial revolution , that

3:49

craftsmanship and creativity was just would

3:52

disappear . And he was a great supporter

3:54

of this organization

3:56

, this guild , so much so that when

3:59

he died he was actually bankrupt because he spent

4:01

so much money on commissioning all these

4:03

artists and craftspeople to

4:05

make things for this house . So

4:07

it's from a young age also

4:10

. When I was young , my mother , who was she , was

4:12

actually a teenager

4:14

when Second World War broke

4:16

out and she never went to school , she

4:19

never learned to drive and she was a self-starter

4:21

. I mean from a young age . She used to take

4:23

me to most of the stately

4:25

homes in England and I remember seeing

4:28

the incredible furniture from

4:30

the 18th century by people like Thomas

4:32

Chippendale , furniture

4:35

from the 18th century by people like Thomas Chippendale , thomas

4:37

Sheraton , george Hepplewhite , and also incredible 3D carvings by a carver

4:39

called Grinling Gibbons . I mean these carvings

4:41

are so deep you can put your

4:43

arm inside . They're very 3D

4:45

and I think that sort of rubbed off

4:47

. You know the best of the past and

4:51

through my mother's you know she was very

4:53

creative . She was an incredible cook . If she , if

4:55

she had opened a restaurant

4:57

, it would have been a Michelin star . She

4:59

made all her own upholstery , she restored her

5:01

own furniture . We created a garden together

5:04

. She was an amazing creative

5:06

and I think that brushed off of me . So it's a combination

5:09

of sort of in the genes

5:11

and my upbringing , I guess . And I

5:13

was fanatic at woodwork , you

5:15

know , throughout my education

5:18

and then , when I failed my exams

5:20

to go and do land management at

5:23

Reading University near London , my

5:25

sister said why don't you follow your passion

5:27

? And fortunately I was very

5:29

lucky . That's what I did and

5:32

40 years later I'm still following my passion

5:34

.

5:35

That's amazing that your sister helped encourage

5:37

you too , because so many times

5:39

you hear people not

5:42

meaning to be negative but family

5:44

members say well , you know , maybe

5:47

you should try something else . They don't necessarily

5:49

support the passion because they think that it's

5:51

not going to be profitable

5:53

for somebody . They think that you should

5:55

be the doctor , the lawyer , the business

5:57

person right . So it's really nice

5:59

to hear that your sister not

6:02

only recognized what you were good

6:04

at but believed enough to

6:06

say this is a viable business

6:08

that you could create .

6:10

Yeah , I totally get that . I think my late father

6:12

would have expected me at the time to go on to be an accountant , a lawyer . I totally get that . I think my late father would have expected me at the time to

6:14

go on to be an accountant , a lawyer or

6:17

run a business . But the great thing

6:19

is actually in the job I do . I have to

6:21

do all those things . Running a business . You have to be

6:23

a diplomat , you have to be an entrepreneur

6:25

, you have to be creative , you have to be a diplomat

6:28

, you have to be good with management and

6:30

it's something that I've learned . You know . Now

6:34

we've got to nearly 70 people wearing all those hats and all

6:36

those disciplines as you grow a

6:38

business , but also trying to keep the family spirit

6:40

, like my former family business

6:43

, but also keeping the creativity and not becoming

6:45

too corporate . You know the world

6:47

is . You know our world is all about personalization

6:50

, being individual , collaborating

6:52

with our clients . So we try and make it as sort

6:55

of uncorporate as possible , but obviously

6:57

, with the number of people we have , you have

6:59

to have departments and you have to have discipline

7:01

and structure and things .

7:05

Yeah , good point . It's always that balance

7:07

right between letting the creativity

7:09

fly and making sure

7:11

that one-on-one is always adding up to

7:13

two on those balance sheets

7:16

, right , yeah ? So

7:19

then let's fast forward a couple of years after

7:21

you established the company , to when

7:24

you landed your first yacht project

7:26

. What was it and what

7:28

was the experience like ?

7:30

well , I think , fortunately , our first

7:32

introduction to the yachting world is with

7:34

was with one of the greats , andrew winch

7:37

, or winch design , who

7:39

the company's now become . And we were very fortunate

7:41

because andrew was a great supporter of

7:44

british craftsmanship and I think

7:46

he he saw Silverlining

7:48

from a very early age you know , because

7:50

we worked together for over 35 years now

7:53

of the talents we had and

7:55

we actually got the first project because

7:58

his head of design , or then head of design

8:00

he worked with us on it , on a

8:02

important land-based project with our

8:04

first landlord , the

8:06

Duke and Duchess of Westminster , eaton Hall . So

8:08

we worked on that project and this

8:10

, this gentleman called Matthew went

8:13

to work for Andrew and they

8:15

had a very prestigious project for

8:17

an Asian royal

8:19

family and they needed the

8:21

furniture quite quickly . Matthew

8:24

knew we were very reliable from previous

8:26

projects , so it was a baptism

8:28

of fire . I think we only had about 12 weeks

8:30

to draw and

8:33

make all the furniture . And the first

8:35

thing that struck me I'd never been

8:37

or seen a superyacht . You know , I'm

8:39

not in . I'm not in that world of being

8:41

wealthy enough to own my own superyacht , neither

8:43

did my family . And just the sheer scale

8:46

. Now , this boat we were working on was 54

8:48

meters , which is considered quite small

8:50

now , or 177 feet , I

8:53

better say , for our american audience , and

8:55

but it was just the sheer scale of

8:58

this vessel . I couldn't believe

9:00

it . I remember going to holland to

9:02

go on this boat and I just couldn't believe it . My eyes

9:05

were sort of popping out my head . So

9:07

the scale . It was also the discipline

9:09

that yachting industry seems to have compared

9:12

to the architectural world . You know

9:14

, often houses building , they just

9:16

don't get finished . But the discipline

9:18

in the yachting world I think is phenomenal

9:20

. You know yachts have to leave on

9:22

a certain date . The

9:24

planning and the discipline and

9:26

how the teams work I think is much

9:28

better organized and integrated

9:30

compared to land-based projects

9:33

, organized

9:35

and integrated compared to land-based projects . So it was . It was when I call it a baptism of fire

9:37

. It was like learning very fast that this industry is very different

9:39

to the sort of building trade of never

9:42

getting things finished . Fortunately

9:45

we managed to do it all in

9:48

the time and everyone was very happy . So that

9:50

that was our first yacht and obviously it

9:52

was a pleasure to work with Andrew

9:55

, who's gone on to become one of the icons

9:57

in the industry .

9:59

Definitely , absolutely . You

10:01

know . It's interesting what you just said about how

10:04

yachting has a discipline

10:06

that is missing from

10:08

land . Architecture , in terms of

10:10

projects , absolutely positively

10:12

, must be done by a certain date because there's a schedule

10:15

the yacht needs to leave and

10:17

undertake . I'm wondering what

10:20

other differences there

10:22

might be between designing

10:25

for a yacht versus

10:28

designing for a fine home . I

10:30

know one of the things that your team takes

10:32

into consideration is the

10:34

light changing . You know

10:36

, the reflection of light coming in from just

10:39

sheer sun coming through a window , but

10:41

also reflection of the water . That

10:44

seems to be quite different compared

10:46

to what would go on in a house . A house

10:48

doesn't move , so the light is really only going

10:51

to be west , east , etc .

10:53

Yeah , I mean it's a very good point . I mean , working

10:55

for yachts , you know , is completely different

10:57

. I mean , for us it's it's blurring

10:59

the boundaries between sort of indoor elegance

11:02

and stunning landscapes . And

11:04

obviously the other thing for yachts you can have all

11:06

seasons in a day . You know , you can have thermal

11:09

shot from literal hailstones

11:11

. Obviously yachts now a lot of them

11:13

explorers they go to very cold

11:15

parts of the world antarctica so

11:17

the yacht environment

11:19

is very challenging . And

11:22

the other thing that a lot of things that affected

11:25

recently is yachts have

11:27

become multi-generational . When we first started

11:29

they were often for one family and now

11:31

, particularly since covid , people want to

11:33

spend more time with their families , so they're multi-generational

11:36

. So you might have young grandchildren

11:39

and you might have , you know , the , the

11:41

older generation . So they need to be multi-generational

11:44

. Uh , they're multi-functional

11:46

as well . I mean you know

11:48

what's a yacht for . It's to live , move , work

11:51

, play , exercise , relaxing

11:53

. So you've got to allow for all those changing

11:55

emotions and moods . We're

11:59

finding that spaces . They

12:01

might be a nightclub at night and they might be a

12:03

workplace during the day . We

12:06

just recently done a project where one

12:08

table it can

12:10

seat 38 people or it

12:12

can become eight other tables , including

12:15

card tables . We've got another project

12:17

where it's a coffee table

12:19

, then becomes a dining or breakfast

12:21

table and then it rises again to become

12:24

a standing desk . So

12:26

it's interesting how people want different

12:28

. You know all the flexibilities of

12:30

everyday life in one space , you

12:32

know . But coming back to the light I mean light

12:35

on boats is very challenging , as you say

12:37

, the light levels can change literally

12:40

by the hour and that's something that

12:42

we've taken into into consideration

12:45

for our designs how the light would reflect

12:47

in terms of the level of finish , the textures

12:49

on furniture , but also in terms

12:52

of uv light fading materials

12:54

, because obviously uv will fade

12:56

, you know , any natural material

12:58

. So it's actually selecting finishes

13:00

and materials that actually get enhanced by

13:03

the changes of light . And then

13:05

in terms of the change of mood , we've

13:07

done quite a number of pieces of furniture that are

13:09

backlit , so during the day

13:11

, as it becomes dark , they change their mood

13:13

and color . So it's almost

13:15

you've got two decorative finishes

13:17

in one piece of furniture .

13:21

I like that . That sounds really beautiful . Actually

13:23

, I was imagining , as you were describing

13:25

everything , how the light would change

13:27

and the mood would change , so I'm sure

13:29

the clients really appreciate that . With

13:33

something else , when it comes to yachting

13:36

, I was wondering about if you could describe

13:38

what a typical

13:40

client meeting is

13:42

like . I realize there's no such thing really as

13:44

a typical client . Everybody is obviously

13:47

very different , but I

13:49

wonder if there

13:51

isn't a common denominator

13:53

in the sense that there are a lot of people who can see

13:55

in their mind's eye what they want , but

13:58

being able to actually describe

14:01

that to somebody like you might

14:03

be a challenge . So how do you basically

14:06

extract that vision

14:08

from their brain and make sure that you can

14:10

interpret it in a visual way for

14:13

them to see so that they say , yes

14:15

, yes , that's exactly what I meant I

14:17

think , and even the element of surprise too . I'm

14:20

sure you , you always want to give them the element of surprise

14:22

. So how do you do all of that ?

14:23

I think the first thing is to try , obviously , build

14:26

that relationship and find out

14:28

how , how they live , what are their interests

14:30

and what's important to them . You

14:32

know , for us it's about creating experiences

14:35

and how it makes that

14:37

client feel . So you know a

14:39

sort of classic example . It wasn't on a yacht

14:41

, but we had a client

14:43

from china and he had obsession with

14:45

with Formula One and cars . So

14:48

a lot of the pieces that we designed for

14:51

him had a you know , aesthetics

14:53

taken from , you know , car

14:56

design . We also use materials that

14:58

that are used in his favorite cars . So

15:00

I had to find a connection with something that he

15:02

loved and and and

15:04

his , his interests in his life . So

15:06

it's how do we get a connection with with , with

15:08

the person ? How do we make that connection ? You

15:11

know what makes them tick for that piece of furniture

15:13

, I mean . Another example is we

15:15

did a dressing table for a

15:19

lady client and obviously how

15:21

a dressing table set up , what it stores

15:24

and where everything is , is very personal

15:26

to a person . So we literally measured

15:28

every cosmetic . We

15:30

did a survey . In fact , the

15:32

the stewardess on the yacht provided us a

15:34

survey of every product

15:37

that she'd used for the last five years and the

15:39

quantities so we could design this

15:41

dressing table all

15:43

around her needs . It also had three

15:45

sets , three different types of lighting

15:47

on it , so we could change the lighting during

15:50

the day and change it in the evening

15:52

, so it wasn't harsh , you could change the

15:54

temperature of the light . And

15:57

I mean , just show you how successful

15:59

is the clients gone on to commission two

16:01

more of these for different properties

16:03

in the world . So it's it's . How do you ? How

16:05

do you make it work for them ? What makes

16:07

them tick ? What sort of functional things

16:10

? It's really important , even though aesthetics

16:13

are important and materials and finishes , but you

16:15

know it needs to work every day in an intuitive

16:18

way for them . You know it's

16:20

made for them and it's really important

16:22

, I think , for us to have a storytelling

16:25

element to every piece , and that's what

16:27

I love . You know , when I hear clients

16:29

or new clients come to me saying

16:32

so and so was telling me about how they

16:34

got involved making this , where the wood came

16:36

from , the history

16:38

of the word , and you know they become

16:40

advocates for Silverlining and

16:42

, and I think we've been really you know when people talk

16:45

about us and

16:51

how they love interaction with their piece of furniture , I know we've probably got the job right

16:53

.

16:53

Done a good job . Yeah , that sounds great . One

16:56

of the things , too , I know you are

16:58

doing a lot of work with is sustainable

17:02

materials , and

17:04

just a moment ago you were talking about the

17:06

importance of aesthetics and

17:08

function . It's important to have furniture

17:10

that looks beautiful , but particularly

17:13

in the case of the example you gave

17:15

with the vanity

17:17

for the woman , you

17:20

wanted to make sure that it suited all of her

17:22

cosmetics properly . How

17:24

does sustainability

17:27

and how do sustainable materials come into

17:29

that ? On the one hand , I'm sure there are some

17:31

materials that are quite striking , but

17:34

then there has to be the

17:36

ability to work

17:38

with it properly and for it to be durable

17:40

on board , especially in the environment

17:43

that yachts operate in . So

17:45

how do you examine it

17:47

? How do you balance that ? How do you test it ?

17:50

well , I think for us , one of our processes

17:53

is the material discovery chain . Uh

17:55

, you know part of the process and that's

17:57

unveiling the extraordinary and that that

17:59

also needs to take into account . You

18:02

know the client's view on sustainability

18:05

and also a new thing that is really cropping

18:07

up is well-being . It's not just

18:09

sustainability , it's well-being . So

18:12

, for example , a lot of products give

18:15

off gases , things like toluene

18:17

, formaldehyde and that's the new big thing

18:20

in interiors and yachts is

18:22

well-being as well

18:24

as sustainability . But you know

18:26

, we offer a vast

18:28

array of new sustainable

18:30

materials . We have we have our own dedicated

18:32

r&d department that

18:34

we've set up to look at new

18:37

materials , how we can use materials in a different

18:39

way , and another area that clients

18:41

are looking for they want less maintenance . They they want less

18:43

crew , they want longer

18:48

periods of having to maintain

18:50

and care for things . So , as well as sustainability

18:53

, it's longevity and also

18:55

well-being . We're looking at materials

18:57

like cork , which can be regenerated

19:00

. We're looking at waste materials

19:02

like clay repurposed clay , repurposed

19:05

leather , using leather

19:07

offcuts . We're looking

19:09

at materials that derive from nature

19:12

, from secondary industries

19:14

, like leather made from

19:17

mushroom mycelium , bamboo

19:19

straw . We're looking at

19:22

leathers made from palm leaves

19:24

, all things like that . Recycled

19:27

paper is a new material we're looking at leathers made from palm leaves , all

19:29

things like that . Recycled paper is a new material we're looking at . So it's how we can use everyday

19:31

materials and turn them into the extraordinary

19:33

. We have an expression called neo

19:36

luxury and for us that's taking

19:38

a very ordinary . So it may be taking

19:40

like a very bland wood , like doug

19:44

, which is very sustainable

19:46

. It grows obviously all over North America

19:48

and Europe and we treat that with

19:50

salts , which is non-toxic

19:52

, and make it go

19:54

white so it looks like marble , because normally

19:56

it's a sort of orange-yellow colour which

19:59

isn't particularly nice . So we find new

20:01

ways of how we can take sustainable

20:04

materials and make them extraordinary , new

20:08

ways of how we can take sustainable materials and make them

20:10

extraordinary as well as discovering , you know , the whole world of interiors

20:12

, be it car design , you know , is looking for these new materials

20:14

that are kinder , you know

20:16

, to the earth and and to the

20:18

world it sounds

20:20

like there's a lot of information sharing going

20:22

on in in terms of the design world , you

20:25

being able to see what the auto industry is doing

20:27

.

20:28

Perhaps artisans in other industries

20:30

are playing with materials and posting

20:32

results , maybe on their own websites

20:34

or some forum somewhere

20:36

, so probably there's a huge

20:39

advantage today in terms of being able to

20:41

uncover new possibilities compared

20:43

to 20 years ago .

20:45

Absolutely I mean obviously I

20:47

don't know whether it's a benefit the World Wide Web

20:49

or the fact we've got 24-7 , you

20:52

can communicate with anybody . You can WhatsApp

20:55

someone too in the morning and send them a CV

20:57

in seconds or endless pictures . There's

20:59

probably got to be some advantages . But I think the

21:02

thing with the internet now you can find the

21:04

world expert in seconds . You can go to

21:06

Instagram , you can go on the World

21:08

Wide Web and become an expert

21:10

in cork and find that it's light

21:12

, that it's impermeable to liquids and gases

21:14

, it's chemical resistant . So

21:16

we can all become experts in seconds , which

21:19

is probably a good thing but in

21:21

some cases a bad thing . But you talked about the

21:23

car industry thing

21:26

. But some some cases a bad thing . But you talked about the car industry . If you take leading

21:28

brands like uh in the uk , bentley and rolls royce , they weren't

21:30

doing bespoke interiors 20

21:32

years ago and you've probably just read the news . Rolls

21:34

royce are just increasing their factory

21:36

, I think by 25 , just

21:39

to cater for bespoke , the

21:41

spoke side of their car industry

21:44

. And we've actually had all the car

21:46

people here McLaren , rolls-royce

21:48

, bentley have been , because there's

21:50

a lot of synergy between us . You know , we're in the

21:52

luxury business . We're in the business of creating

21:55

iconic , long-lasting

21:58

products and I

22:00

think it's very healthy . You get that sort of cross-pollination

22:03

, but we look at architecture , we look

22:05

at engineering , we look at nature

22:09

under the microscope . For example , there's two amazing

22:12

books , one called pollen and one

22:14

called seeds . I don't know if you've seen the books

22:16

, but go and buy them on amazon and

22:18

you'd look at the pictures , the colors and

22:21

the structures of pollen and

22:23

seeds under the microscope . They're

22:25

unbelievable and you can see where people

22:28

you know , architects like thomas heatherwick

22:30

, zaha hadid gets their

22:33

from . Nature has most

22:35

of the answers and unfortunately

22:37

, man has been interfering and

22:40

that's where we're going wrong . So if we can get closer

22:42

to nature , so for us we actually

22:44

study nature . We're

22:46

trying to find a new , non-toxic

22:50

, very durable natural finish and we've

22:53

been studying the leaves

22:55

of

22:57

a particular palm , because

22:59

when the water goes on it , there's

23:01

no penetration . The water runs off and yet

23:03

it absorbs on the underside . So

23:06

, looking at cuticle waxes of plants , how

23:09

can we take the technology that's literally

23:11

in that plant skin and turn it into a finish

23:13

in wood

23:15

that isn't oil-based , so using petroleum

23:18

products or any toxic chemicals , but

23:20

something that's very durable and easy to

23:22

maintain ?

23:24

Interesting . I love that . To

23:32

attract the upcoming generation and keep

23:34

a steady flow of craftspeople and

23:36

R&D department personnel in your

23:39

company , tell us about

23:41

how that program works and

23:43

who are the type of people who are attracted to

23:45

it .

23:46

I mean how it works . We're trying to create

23:49

a platform to ensure that

23:51

the skills are creative and the making

23:54

skills are here tomorrow . And the other

23:56

thing you know our owners or clients

23:58

as pioneers . They actually want

24:00

to invest in the arts and supporting them

24:02

. You know it's part of their philanthropy

24:05

. So it's really important that , collaboratively

24:08

with the client , we support these skills . But

24:10

also it's about making craftsmanship

24:13

and creativity relative relevant

24:15

to the 21st century . You know

24:18

, obviously , years ago people used chisels

24:20

and hammers , but now we have 3d printers

24:22

, we have lasers , we have robotic

24:24

machines and I think also

24:26

I'm a firm believer that as

24:29

robotics and artificial

24:31

intelligence takes over , I

24:33

think niche industries like sculpture

24:36

, art , furniture making

24:38

, ai won't take them over

24:40

, because for

24:42

mass production , I think AI and robotics

24:45

work . But how can you

24:47

teach a computer

24:49

to be as creative as a designer ? They

24:51

can draw with their hands . They can think . They can think about color . They can think about scale . They can draw with their hands . They

24:53

can think . They can think about color , they can

24:55

think about scale . They can think about proportion

24:58

. So I think the creative industries will

25:00

actually really grow and be a benefit

25:02

of robotics and AI and

25:04

the number of people in the industry . So we should

25:07

support that . But how

25:09

do we do it ? At Silverl ining , we

25:11

actually go to the colleges and we support

25:13

the colleges . We support people

25:15

at school age . We have a

25:18

lot of internships as well

25:20

as our own training program . So

25:22

for us , our internal

25:24

training program is how do we make it relevant

25:26

today ? So what can you make furniture

25:28

of today ? Can you use carbon ? Can you use GRP

25:31

? Can you use repurposed materials ? Can you use carbon ? Can

25:33

you use grp ? Can you use repurposed materials ? Can you use sustainable materials

25:35

? How can you use technology and

25:38

traditional hand skills and marry

25:40

the two to make something you know relevant

25:42

and define what 21st

25:44

century craftsmanship is ?

25:47

I like that explanation . That's perfect . Before

25:50

we wrap up , I want to give you an opportunity to talk

25:52

about something pretty exciting that you have coming

25:55

up . I know you have a

25:57

book coming out soon

25:59

, so tell us about it , and

26:02

when can people expect to see it and buy

26:04

it ?

26:06

Well , we're planning for it to be

26:08

on the shelves in the late fall this

26:10

year , so hopefully after Thanksgivinggiving

26:13

for the americans . We've

26:17

done four books over the years , but this year

26:19

, this time , we thought we'd do something

26:21

very different , something that would ask questions

26:24

. So the book is all about why

26:26

people come to Silver lining , both

26:28

as employees but also as

26:31

clients . It's 280

26:33

, it's going to be about 280 pages . It's

26:35

a large format book . It's

26:37

made up of four sections . The

26:40

first part part is an introduction

26:42

of who we are in our journey of the last

26:44

40 years . The second part

26:46

is going to showcase

26:48

18 collaborations with our pioneering

26:51

clients . It highlights

26:53

and it and it , and it's almost the

26:55

question the client asked can

26:57

you make me a table that

26:59

will fit 38 people ? Can

27:01

you make me a cabinet to you

27:04

know my collection of snuff

27:07

boxes or whatever it is . So what question did

27:09

they ask ? Why did they come to Silverl ining

27:11

? And it's also that section

27:13

is about the inspiration . But behind that

27:15

, that commission , the

27:18

materials , the story behind the design

27:20

and the materials and the making and whole

27:23

, whole journey from from

27:25

inception to completion . And

27:28

then the third part is to describe how

27:30

we work and how we inspire clients

27:32

and the final section , which we call

27:34

infinite possibilities , is

27:36

composed of innovative ideas

27:39

and craftsmanship

27:41

and sketches to actually spark

27:43

imagination and to hopefully

27:46

get clients or the reader to to

27:49

to see what question they would ask

27:51

as if they were imagining client or a real client . What question they would ask as if they

27:53

were imagining a client or a real client . What question would they ask so

27:57

it can be done and made for them .

28:01

I like it , food for thought . Well , we

28:03

look forward to seeing the book and we look forward

28:05

to seeing , of course , all the wonderful

28:07

creations that will continue coming out of the

28:09

studio . Mark , thank you so much for joining

28:12

us today and talking about your company and helping

28:15

inspire some

28:17

more people to think big and

28:19

dream about beautiful pieces they can

28:21

have on board .

28:22

Thank you very much , Diane . Thank you .

28:26

Everybody . To learn more about what Mark

28:28

and his team at Silverl ining

28:30

can do for you , you can visit their website

28:32

, which is silverliningfurniture . com

28:35

. Until next time , I'm

28:37

Diane Byrne .