Holiday Ride is Chevrolet’s new ad about a father, his daughter, and his late wife’s classic 1966 Impala. It’s sad, inspiring, and it tugs right at the heartstrings.

Based on a true story, GM ad-maker Commonwealth/McCann worked with Academy Award winners Tom Hooper, Claudio Miranda, and Rachel Portman “to tell the story of love, redemption, and restoration.”

The McCann Creative Director of Holiday Ride is Nick Allen, who was kind enough to join us to talk about his methodology, his process, and how Chevy and McCann created the most tear-jerking ad of the 2021 Holidays. 

If you are a filmmaker who’s curious about what goes on inside the minds of the creative directors at large agencies, how the people who you want thinking of you when they’re planning their next big campaign think, then this episode is for you. 

Nick Allen

Website - www.ideasoutofnowhere.com

Instagram - nicka11en

Linkedin 

Commonwealth // McCann

AdWeek article on Holiday Ride

If you want a shoutout in a future episode please leave us a written review on Apple Podcasts. 

Brought to you by CRY www.filmcry.com 

Intro mixed by Micheal Hartman - michaelhrtmn4@gmail.com 

If you want a shoutout in a future episode please leave us a written review on Apple podcasts.

Brought to you by CRY www.filmcry.com

Intro mixed by Micheal Hartman - michaelhrtmn4@gmail.com